Episode 10: Jun 05, 2025
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HR GAMECHANGERS: EPISODE 12
Path to CHRO: Branding Strategies Internally and Externally
SPEAKERS FROM
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SPEAKERS
Jessica Winder
SVP of People, CoLab Software
Vanesa Cotlar
VP of People and Culture, PolicyMe
Allyson Carr
Chief People Officer, Cyberreason
MODERATOR
Janelle Henry
Talent and Brand, Stripe
(Advisor & Former VP of People at Rad AI & GoProfiles customer)
About this event
In Episode 12 of HR GameChangers, we explored strategies for establishing your brand internally within your organization and externally across social and professional communities to enhance visibility and career growth.
During this session, speakers covered:
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Leadership Brand - Define and communicate your unique value as an HR leader.
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Social Presence - Leverage LinkedIn, content, and engagement to build credibility.
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Internal Influence - Position yourself as a strategic leader within your organization.
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HR Community - Expand your network through industry events and peer connections.
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Executive Positioning - Align your brand with the skills and visibility needed for CHRO roles.
This milestone episode surfaced a clear throughline: climbing into the top HR role is as much about business acumen and influence as it is about HR expertise.
š Don't miss future episodes of HR GameChangers, where top HR leaders share their biggest lessons and boldest ideas every month.
Key takeaways
Authenticity Builds Trust:
Clearly signal who you are as a leader, what you stand for, and how you add value. A distinct leadership brand is rooted in authenticity
Understand Company KPIs
Know your company's financial drivers, competitive landscape, and KPIs to contribute at the highest strategic level.
Partner Beyond HR
Earn influence by partnering beyond HR, sharing data-driven insights, and solving business challenges for cross-functional credibility.
Other episodes
See full episode list ->
Episode 11: Jul 10, 2025
The Future of HR Leadership: CHROs as Architects of Business Strategy
Watch
EPISODE 13
COMING Sep 18
